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Turning Feedback into Features

Enhance your SaaS development cycle with insights on turning feedback into features in our blog ‘Turning Feedback into Features: The SaaS Development Cycle for Continuous Improvement’.

GitHub now defaults to enabling secret scanning push protection

In response to the growing concern of inadvertently exposed API keys, tokens, and confidential data, GitHub has implemented additional measures to strengthen its platform against potential breaches. In the first two months of 2024, GitHub discovered one million leaked secrets in public repositories, emphasizing the urgent need for robust safeguards. To address this, GitHub has […]

5 Deadly Onboarding Mistakes You Should Avoid

Onboarding is the first step in engaging users with your product or service. However, common pitfalls can turn this process into a nightmare rather than a smooth journey. In this article, we’ll explore five deadly onboarding mistakes to steer clear of for seamless user experiences. Overwhelming Information Dump One of the biggest mistakes in onboarding […]

Labour Perception Bias: Why Faster Isn’t Always Better

The emphasis on speed and efficiency is often paramount. The rapid evolution of technology and consumer behaviour has led marketers to prioritize quick turnarounds and immediate results. However, this relentless pursuit of speed can give rise to a phenomenon known as “Labour Perception Bias,” where the value of thoughtful, strategic efforts is overshadowed by the […]

Trial Paywall Optimization

Trial paywall optimization refers to the process of refining and improving the strategy and design of a trial period for a paid subscription service behind a paywall. The paywall is the barrier that restricts access to certain content or features until the user subscribes or pays for the service. Optimizing the trial paywall aims to […]

A Comprehensive Guide for Enhanced Productivity

The intersection of cutting-edge technology and daily workflow optimization takes centre stage as we explore these innovative tools. Ranging from collaborative presentation co-writing to the nuanced management of emails and vigilant tracking of website changes, each tool unravels a facet of the evolving narrative in the world of AI-driven productivity. Plus AI for Google Slides: […]

Let’s Talk Icons in UI Design!

Icons, those little visual wonders, have been our silent communicators for centuries. Now, they’re the rockstars of websites, apps, and software. From road signs to maps, icons have been our shortcut when words just won’t cut it. So, buckle up for a journey into iconography, icon sets, and where to snag the coolest ones to […]

User Experience (UX) in E-commerce

Imagine stepping into an online store and being greeted not by a sterile interface, but by a virtual shopping assistant who understands your tastes like a close friend. This vision is not a distant reality, but a potential unlocked by the dynamic synergy of AI and UX writing. This article explores how these seemingly distinct […]

The Future of Work

In an era marked by unprecedented digital connectivity and the unshackling of global mobility, the traditional concept of work is undergoing a profound transformation. The emergence of remote and virtual collaboration has fundamentally reshaped the landscape of work, challenging conventional notions of productivity and teamwork. This comprehensive article delves deep into the intricacies of remote […]

Demystifying the Marketing Funnel

Success is often measured by the ability to convert curious browsers into loyal customers. To navigate this journey, businesses employ a strategic framework known as the marketing funnel. In this article, we will embark on a journey through the marketing funnel, exploring its intricacies, stages, and the pivotal role it plays in crafting compelling customer […]